By Dara Clariza Evangelista
Bioten officially relaunched its Hyaluronic Gold skincare line on July 15, 2025, with an intimate Golden Hour-themed dinner at Whitespace Makati. The event also introduced Judy Ann Santos-Agoncillo as the brand’s newest ambassador in the Philippines.
Attended by media, influencers, and industry insiders, the event highlighted Bioten’s newly reformulated Hyaluronic Gold line. The upgraded products now feature five distinct types of hyaluronic acid, each targeting different layers of the epidermis for a full-spectrum filler effect, combined with golden proteins that help stimulate hyaluronic acid production, reduce visible wrinkles, and minimize dark spots and discoloration.
The full Hyaluronic Gold line includes a Day Cream with SPF 10 made with 83% natural ingredients, a Night Cream formulated with 92% natural ingredients, a Face Serum with 90% natural ingredients, and a fragrance-free Eye Serum made with 97% natural ingredients.
All products are vegan-friendly, dermatologically tested, and designed to deliver multi-layer hydration and skin revitalization. They also come in sustainable packaging made with recycled glass and FSC-certified cardboard.
As part of the event, guests were invited to join a quiet and meaningful activity called “Letter to My Skin.” They wrote personal letters reflecting on their skincare journey, which were then sealed with gold wax, creating a symbolic moment of care and self-reflection.
Judy Ann Santos-Agoncillo shared her thoughts during the program, emphasizing the simplicity and effectiveness of the line by saying, “Pag meron kang Bioten, wala ka nang ibang produktong dapat idagdag.” (“Once you have Bioten, there’s no need for anything else.”)
She had previously noted how the inclusion of five types of hyaluronic acid and golden proteins helps deeply revitalize the skin, leaving it more plump and tone-balanced.
The dinner and program marked a confident reintroduction of Bioten’s hero line, reformulated, clinically backed, and now championed by one of the country’s most respected figures in beauty and wellness.
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