How To Do The Toasty Makeup Trend

By Red Dimaandal-Escamillas

It all begins with a dewy, hydrated base–the kind that calls for a luminous foundation that’s light on the skin, but offers just enough coverage. Layered cream bronzer across the temple, cheekbones, and jawline to sculpt and warm the complexion. A wash of copper across the eyelids, with gently smudged eyeliner, topped off with a brush of mascara, maybe add a bit of shimmer to the inner corners of the eyes. A terracotta blush and a champagne-coloured highlighter brings warmth to the cheeks, and completes the look with a glossy apricot finish on the lips. And that’s how you do the toasty makeup trend. 

Rooted in a warm palette of browns, copper and orange tones, this beauty trend draws inspiration from the rich, golden tones of toasted bread and caramel. This tonal harmony creates a soft, radiant warmth across the face–enhancing your natural features without ever looking overdone. 

Below, our toasty makeup inspirations.

Gigi Hadid

An expert in her field, Gigi’s latest shoot for Vogue is a masterclass in toasty makeup: mauve lips and warm orange cheeks, a sun-kissed complexion, and soft bronze contour.

Photo: Instagram/@gigihadid

Hailey Bieber

Hailey often leans on soft, velvety shades, with a darker caramel lip liner, warm brown eyes and expertly applied highlight on her cupid’s bow, the tip and bridge of her nose to catch the light.

Photo: Instagram/@haileybieber

Emily Ratajkowski

Model Emily sports a perfect example of toasty makeup, with her luminous complexion, soft brown eyelids, and warm rosy blush applied to the apples of her cheeks.

Photo: Instagram/@emrata

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