By Dara Clariza Evangelista
This season, MAX&Co. is all about having fun with fashion again, no rules, just you doing your thing. The Autumn/Winter 2025 collection is made for mixing and matching, layering and clashing, and dressing however you feel that day. Think cozy yet polished pieces that can go from a quick coffee run to dinner out, with plenty of room to play in between.
The campaign captures that free-spirited vibe perfectly. There’s a trench-clad muse zipping through the city on a scooter, a cool girl casually riding an escalator with a fire-engine red bag and an endless paper scroll, and two style icons striking poses at a bus stop like it’s their runway.
One moment you see sleek leather coats and boots on top of a vintage car, the next it’s oversized shirtdresses and slouchy boots dancing by a fountain. Even a pair of fluffy poodles get their fashion moment beside varsity jackets and metallic heels. It’s fashion, but make it fun.
The clothes are all about contrasts: tailored coats worn over sporty hoodies, pinstriped bombers paired with flowy skirts, glossy leather mixed with soft mohair and cashmere. There’s denim done two ways (sharp grey tailoring and laid-back archival revivals), buttery knee-high boots that go with literally everything, and the beloved Sole bag making a comeback in fresh new sizes. Nature inspired the earthy palette, golden, mossy, ocean-deep tones, while sustainable pieces from the Shades of Nature line use pure cotton and silk, natural dyes, and even wooden buttons.
Also dropping this season are two playful &Co.LLABORATION capsules: Here We Go Again by Pietro Terzini and Magico Adriatico by Ciao Discoteca Italiana, because who doesn’t love a good collab moment?
In the Philippines, you can shop MAX&Co. at Rustan’s Makati and Central Square, exclusively distributed by Stores Specialists, Inc.. For more, visit ssilife.com.ph or follow @ssilifeph on Instagram.
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Miss Jay-Ann is on the cover of STYLISH Magazine’s special Women In Style cover edition as she talks about her business, vlogging, and her luxury bag collection — from Chanel to Hermès.
Read our cover story here.
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