Nadine Lustre Is the New Face of Plains & Prints’ Bold New Era

By Cedie Lazaro

Courtesy of Plains & Prints

Homegrown fashion powerhouse Plains & Prints has officially ushered in a new chapter, naming award-winning actress, musician, and style icon Nadine Lustre as its newest brand ambassador.

Fronting the brand’s highly anticipated Fall/Winter 2026 Collection, titled “Defining A New Era,” Lustre brings her signature modern edge to the label’s timeless sophistication.

A Stylish Evolution

Photo: @cenonatmav/Instagram

For decades, Plains & Prints has been synonymous with elegant, feminine silhouettes and distinct, custom patterns. The choice of Lustre—known for her bold, trendsetting personal style and unapologetic individuality—signals an exciting, contemporary shift for the brand. According to Plains & Prints founder Roxanne Ang-Farillas, the collaboration is a perfect match for the brand’s evolving vision. The campaign aims to “embolden all archetypes of the modern woman,” celebrating multi-faceted females who are confident, dynamic, and expressive.

Photo: Plains & Prints

Inside the Fall/Winter 2026 Collection

The “Defining A New Era” collection seamlessly bridges the gap between structured sophistication and effortless, everyday wearability. Key highlights of the lineup include:

  • Tailored Power Dressing: Sleek suiting and structured blazers designed for the modern workspace.
  • Fluid Silhouettes: Outfits featuring wispy, breathable fabrics that capture effortless movement.
  • Subdued Modernity: A shift toward sophisticated neutrals, minimalist solids, and highly refined, understated prints.
  • Elevated Essentials: Wardrobe staples reimagined with unique cuts and premium finishes.

Redefining Local Fashion

Lustre’s partnership with Plains & Prints proves that local fashion continues to innovate. By blending the brand’s classic design DNA with Nadine’s sharp, contemporary aesthetic, the collection offers pieces that feel both nostalgic and ahead of their time.

The Plains & Prints Fall/Winter 2026 Collection is now available at physical boutique stores nationwide—including major branches in Metro Manila, Luzon, Visayas, and Mindanao—and online via their official website.


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