By Joy Evangelica Agoylo
Tommy Hilfiger welcomes Lunar New Year 2026 with a capsule collection that captures the spirit of renewal, movement, and optimism, fitting tributes to the Year of the Horse. Fronting the campaign once again is JISOO, global superstar, actor, and cultural icon, who reunites with the Tommy family to embody the season’s values of togetherness, confidence, and celebration through a refined yet modern lens.
Rooted in tradition but elevated with contemporary flair, the Lunar New Year 2026 capsule spans both menswear and womenswear, reflecting the Horse’s symbolic energy, freedom, strength, and success. Designed for versatility across festive gatherings and everyday moments, the collection introduces reimagined classics, from polished polos and effortless crewnecks to sharply tailored chinos, ideal for layering and styling throughout the holiday season.
Color takes center stage, with vibrant reds and bold blues setting an optimistic tone. These hues, long associated with luck and prosperity, are reinterpreted through Tommy Hilfiger’s signature American prep, striking a balance between timeless style and modern ease.
Photos courtesy of Tommy Hilfiger
JISOO brings the collection to life with her signature blend of playfulness and elegance. In one look, she channels a confident edge in a black leather varsity jacket paired with a twill mini-shirt dress and knee-high boots. In another, she leans into a more refined New Year mood, wearing an ivory quilted jacket with gold buttons layered over a red-and-white striped knitted polo, finished with a pleated black miniskirt and classic loafers. Each ensemble reflects her poised, modern take on prep: polished, expressive, and unmistakably her own.
Beyond the global lineup, Tommy Hilfiger introduces a special Lunar New Year 2026 capsule created exclusively for the Asia-Pacific region. This limited range draws from the brand’s nautical heritage, featuring a rope logo inspired by the archives, elegantly wrapping around a horseshoe, an emblematic meeting of Eastern symbolism and Western design. Statement T-shirts, soft sweaters, and cozy cardigans define the collection, offering effortless pieces that transition seamlessly from casual to elevated styling.
The Tommy Hilfiger Lunar New Year 2026 collection will be available throughout the season on tommy.com, in TOMMY HILFIGER stores, and through select wholesale partners. Friends and followers of the brand are invited to join the global celebration on social media using #TommyHilfiger and @TommyHilfiger.
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