Tommy Jeans Spring 2024 Collection Is All About Classic American Cool 

Redefining the Modern Denim Uniform 

A closet staple that has proven to be timeless is denim. Effortlessly chic and easy-to-wear, any denim piece is a practical style investment, each one a seamless number perfect for matching and mixing!

From its peak popularity in the 90s to this day, American label Tommy Jeans by Tommy Hilfiger remains to be one of the go-to’s when it comes to denim.

For its Spring 2024 collection, Tommy Jeans by Tommy Hilfiger is all about the fusion of Americana prep and street, with West Coast inspired sport influences.

A reinvention of collegiate essentials straight from the ‘90s and ‘00s introduces new takes on the varsity jacket and collegiate sweater, with a color palette focused on red, white, and blue.

The collection features outerwear essentials that are lightweight for a day-to-night style. There’s a transitional bomber jacket and Aiden baggy-fit jeans.

Meanwhile, East Coast prep comes alive through timeless pieces remixed with modern energy in the Oxford shirt and cricket jumper.

Laid back meets formal with all-denim looks, as the boxy pam print jacket can be matched with relaxed fit jeans or the denim mom jacket paired with a gingham cotton mini dress. When the sun breaks free, head outside in new silhouettes, including the short-sleeved denim overshirt with matching dad fit jean shorts. 

“Seasons change, trends come in cycles, yet denim always endures,” Tommy Hilfiger shared in a statement.

“We are proud to do what we do best – making a contemporary collection of denim for every occasion. Whether dressed up, dressed down, at the campus or by the coast, denim remains the timeless uniform for youth and the summer.” 

The TOMMY JEANS Spring Summer 2024 collection will be available on, in TOMMY HILFIGER stores worldwide, and through select wholesale partners throughout the season. Friends and followers of the brand are invited to join the conversation on social media using #TommyJeans and @TommyJeans.   

In the Philippines, Tommy Hilfiger is exclusively distributed by Stores Specialists, Inc., and is located at Central Square in Bonifacio High Street Central, Alabang Town Center, Ayala Center Cebu, Marquee Mall, TriNoma, Mall of Asia, Greenbelt 5, Newport Mall, Rustan’s Makati, Rustan’s Shangri-La, Tommy Jeans Robinsons Place Manila, Tommy Hilfiger Rockwell, and online at,, Zalora, and Lazada. Visit, subscribe to our SSI LIFE YouTube Channel, and follow @ssilifeph on Instagram and Facebook for more information.

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